CNN’s Ratings: “Death Spiral”

CNN’s ongoing war against President Trump and Republicans is taking its toll on their ratings:

CNN was unable to hit 900,000 viewers in any of its primetime timeslots on Tuesday. The closest it got was 886,000 during the 7 p.m. hour, and it spent nearly half the evening under 800,000.

The comparisons between CNN’s viewership and that of Fox News and MSNBC are truly eye-opening. Fox News tripled CNN’s viewership in nearly all of the primetime slots. Fellow left-wing network MSNBC dominated CNN in all primetime hours as well, doubling its viewership by average for most of the evening.

And these numbers are not outliers; CNN has been increasingly coming in last to Fox and MSNBC and often struggles to reach the million-viewer mark during its primetime programming. As Daily Wire’s John Nolte puts it, the network is in a full-blown ratings “death spiral” prompted by its credibility crisis.

Over the entire second quarter of 2017, looking at total viewers, only one CNN program placed in the top 20 of all cable news shows, and that was Anderson Cooper’s 360, which landed with a thud at number 20. For perspective, a repeat of Tucker Carlson’s Fox New hour attracted more viewers than any show on CNN.

Furthermore, throughout this same quarter, CNN lost to MSNBC in total and primetime demo viewers. This is the first time since 2014 that CNN has lost that demo crown to its leftwing rival. In total viewers last quarter, among all cable news channels, Fox News placed first, MSNBC third, and CNN is all alone in tenth place, just barely ahead of Investigative Discovery, a second-tier offshoot of the Discovery Network.

It’s obvious that no one trusts CNN to deliver straight news anymore, and their ratings nosedive suggests that an “All Trump Derangement Syndrome, All The Time” format doesn’t draw in enough viewers to make it economically viable.

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